Lazlo for advertisers

A sixty-year old marketing channel, reimagined.

Elevate brand engagement

Tap into a new, interactive channel

Deliver more effective offers at the point of decision

Leverage precise customer data to present in-aisle offers

Get better insight & improved ROI

Combine app- and SKU-level data to maximize spend

A new medium for in-store consumer engagement

Lazlo is a new way to reach your audience. We combine digital lottery games with branded content to take lottery promotions to a new level.

Increased campaign effectiveness

We transform brands’ ability to reach customers and maximize marketing spend, including

  • Promotions targeted by location and customer type
  • Reward-based offers that protect your brand
  • Real-time budget metering and throttling based on redemptions

SKU-level insight

Lazlo gives you a deeper understanding of which games best connect with your audience. Combined with consumer and geo-location data, we give you powerful insight to drive spend.

Get to know Lazlo

Learn more about how you can play in the new era of digital lottery gaming.

Contact Us